EYE-D CREATIVE

WINNING MOVES

Top Trumps
TVC productions

WINNING MOVES

Creative TV spots
for Top Trumps

WORK / WINNING MOVES

CONCEPT GENERATION
CREATIVE DIRECTION
PRODUCTION
POST-PRODUCTION

Top Trumps TVC productions

Winning Moves are a traditional games company who make and sell family favourite games, such as Top Trumps, Monopoly, Cluedo, Risk, Pass the Pigs and Lex Go.

After winning two separate pitches, Eye-D were the chosen agency to create five different TV spots promoting their global brand Top Trumps and two brand new product launches, Top Trumps Quiz and Top Trumps Match.

DESCRIPTION – TOP TRUMPS GENERIC

Watch as this brother-sister duo explore the world of Top Trumps. They’ll trek through the Sahara Desert, spy on a baby panda, take part in a car race and bump into a T-Rex! All while learning about these amazing landmarks, events and creatures. Learn stats and facts about the things you love!

Top Trumps – Survival Skills for adventurous minds!

STAR WARS TOP TRUMPS QUIZ

Travel to a galaxy far, far away and test your Star Wars knowledge with Star Wars Top Trumps Quiz. Positioned as a family friendly quiz game, we show a father and son battling it out to become the ultimate Star Wars expert.

STAR WARS AND HARRY POTTER TOP TRUMPS MATCH

Following on from the game’s first year success, we were asked to create two brand new spots that focussed on Top Trumps Match and their new and most prominent licenses for Christmas 2017, Star Wars and Harry Potter.

DISNEY PRINCESS AND MARVEL AVENGERS TOP TRUMPS MATCH

Top Trumps Match is the crazy cube game with a twist. Be the first to match 5 of your favourite characters in a row, but watch out for the twist. Targeted at both boys and girls aged 6-12 years old, we created two separate TV spots designed to promote the game’s core playing mechanics while leveraging the brand’s most prominent licenses, Disney Princess and Marvel Avengers.

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© Eye-D Creative Ltd. 2017